The​‍​‌‍​‍‌​‍​‌‍​‍‌ cybersecurity approach is no longer the same. It would not be untrue to say that attackers’ prime target is people; hence, just protecting the system is not enough anymore. That is why Doppel’s $70M Series C funding round has become a turning point. This funding is accelerating a fast-growing segment of cyber-defense solutions designed to secure identities rather than just devices and infrastructure. Social engineering attacks are growing so rapidly that most companies struggle to keep up.

96% of cyberattacks nowadays start with tricking tactics, while business email compromise has resulted in more than $3 billion in global financial losses. Using AI-generated messages, cloned voices, and genuine email signatures, attackers can impersonate CEOs with 90-97% accuracy. When identity is the new attack surface, the protection has to be of a different kind.

The New Security Category: Social Engineering Defense

Doppel’s funding is a catalyst for a security model that barely existed at scale five years ago – Social Engineering Defense. The investment, as per the announcement of Doppel’s Series C, facilitates the extension of the real-time detection to collaboration tools, messaging apps, email, and even the open web.

If someone impersonates a CFO, HR leader, vendor, or customer, Doppel alerts teams before the attacker reaches the intended target. This transformation shifts the risk away from employees, instead of expecting them to identify every lie. It is very important in the business world that remote work, distributed teams, and fast communication have become the norm.

A Real-World Scenario We’ve All Seen

Imagine this: an urgent message is delivered to you by the executive through the medium of which the wire transfer or approval “needed within the hour” is requested.

It sounds the same, looks the same, and carries the same urgency.

5 years back, this trick would have been obvious.

At present, it is hard to tell whether it is a scam.

The purpose of advanced cyber defense is not to make people live in perpetual doubt – rather, it is to stop deceptive messages from reaching their hands. This is the point at which Doppel’s technology comes in.

Facts That Show the Shift in the Global Security Landscape

The industry data substantially supports the directional changes of the corporations:

  • 76% of breaches currently involve identity misuse
  • Deepfake-enabled phishing has increased by more than 300% over the past year.
  • 40% of organizations have witnessed attempts to impersonate executives in the last 12 months. 
  • Businesses are shifting their security budgets from investing in legacy tools to investing in identity protection.

Security has acquired a fourth pillar:

Identity Reputation Control: Much in the same way as Zero Trust and MFA were the hallmarks of the last cybersecurity era, identity defense is the major theme of the next one.

A Platform Built for the Modern Workforce

One of the biggest benefits that cybersecurity leaders are aware of is that the protection provided by Doppel is not limited to the internal company alone. It is also

Capable of protecting:

  • Employees
  • Executives
  • Vendors
  • Customers
  • Partners

This aligns with market needs – 74% of security leaders expect cyber risk to stem from third-party or supply-chain identities by 2027. 

Identity protection across the entire business ecosystem is becoming a must-have in a world of distributed operations and complex supply chains. 

The investment, based on the Series-C announcement details, is aimed at platform innovation that will take place further, global expansion, and stronger AI-driven identity detection. So, what executive identity protection, campaign impersonation visibility, and security system integration deepening mean is that AI will be playing a major role.

Final Thought – Cybersecurity Is Becoming People-First

Cyber defense used to revolve around malware.

At present, the main focus is on the misuse of identity.

One significant point Doppel’s $70 Million trek makes aside from product growth is that it is a big step towards the advent of a cybersecurity system that assures the safety of people from deception, even before the harm happens. As threat actors turn to impersonation automation, companies are embracing automated identity protection as a solution.

Security should not rely on users being able to spot every trick.

It is no longer necessary for them to do so with platforms like Doppel.

FAQs

1. Is email the only thing Doppel secures?

No. Doppel monitors the impersonation happening in email, messaging apps, collaboration platforms, and public web channels.

2. Will employees still require phishing training if Doppel is in place?

Yes, Doppel supports training by ensuring that impersonation is stopped before the user can engage with the attack.

3. Is Doppel designed for medium-sized businesses?

Yes. The identity-based deception of the kind that targets organizations of all sizes, not just large enterprises.

4. Can Doppel help vendors and external partners?

Yes. The platform is not only for customers and partners but also for the third-party ecosystems that need protection.

5. Can Doppel work with a company’s existing cybersecurity measures?

Yes. It works hand in hand with identity access tools, threat intelligence platforms, and security automation ​‍​‌‍​‍‌​‍​‌‍​‍‌systems.

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