EchoMark, the first AI-powered invisible forensic watermarking solution to combat internal information theft, announced a new partnership with PoliteMail, a leader in well-designed corporate communications and Outlook email engagement analytics. Together, PoliteMail and EchoMark elevate internal communication with measurable impact — empowering enterprises to communicate with confidence.
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EchoMark enhances the confidentiality of internal email communications measured using PoliteMail by automatically adding invisible forensic watermarks individualized for each recipient. If an email is leaked through a forward, copied snippet, printout, photo of a computer screen, or manually re-typed, the source of that leak is quickly identified.
With insider leaks on the rise, their financial impact is growing as well. According to the Ponemon Institute’s latest report, the total average annual cost of insider incidents in 2024 has risen to $17.4 million, up from $16.2 million in 2023.
“Internal communication is vital to a healthy organization. At the same time, insider leaks within organizations are on the rise and these leaks damage the reputations, impair team morale, and inform competitive institutions,” said Troy Batterberry, co-founder and CEO, EchoMark. “PoliteMail is a popular and effective way for leaders to communicate within their organization. With EchoMark integration, we empower leaders to communicate with confidence.”
“Modern organizations seek to communicate more transparently with employees and want to feel secure and confident those messages will remain private,” said Michael DesRochers, founder and managing director of PoliteMail. “By integrating EchoMark’s watermarking technology, we are helping increase confidentiality while keeping employees fully informed and engaged.”
PoliteMail is recognized as a leader in internal communications, helping organizations communicate more effectively using Microsoft 365 by providing meaningful metrics and industry benchmarks for reach, readership, and engagement.
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