Tufin, a global leader in network and cloud security policy automation, has announced the launch of its enhanced Tufin Partner Program, designed to empower channel partners with new opportunities to accelerate deal flow, deepen customer engagement, and expand recurring revenue streams.

The redesigned program introduces tiered benefits, stronger technical and sales enablement, expanded marketing support, partner recognition, and margin protection across all partner levels.

“Tufin has long been recognized as a leader in security policy management, and now we’re complementing that with a partner program that matches our technology leadership,” said Jeffrey Wilmot, Chief Revenue Officer at Tufin.

Channel-First Approach

Built with a “channel-first” philosophy, the program equips partners with a combination of enterprise-grade security solutions, competitive margins, and comprehensive enablement resources. It is tailored to help partners navigate customer challenges such as policy misconfigurations, limited visibility, and the complexities of hybrid environments, including cloud, SASE, and SD-WAN.

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“This program goes beyond incentives—it’s about building strategic, lasting relationships,” added Brian Costello, Global Vice President of Channels & Alliances at Tufin. “We are committed to fewer but deeper partnerships that foster co-innovation, joint selling, and long-term value for both customers and partners.”

Key Program Benefits

  • Proven Security Platform – Trusted by Fortune 500 enterprises and highly regulated sectors.
  • Operational Efficiency – Reduces overhead while ensuring consistent, scalable results.
  • Service-Centric Model – Supports architecture, audits, deployments, and managed services.
  • Strong Margins – Includes discounts, renewal incentives, and deal registration protection.
  • Sales Enablement – Provides certifications, demos, campaign assets, and partner training.

Karen Dormer, Category Manager – Security at Computacenter, welcomed the changes:

“We’re delighted to be recognized as an Elite Partner in the UK under Tufin’s new program. This recognition reflects our shared commitment to delivering innovation, value, and security outcomes for enterprise clients.”

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Tiered Structure and Ecosystem Integration

The updated program offers three partner tiers—Elite, Premier, and Authorized—aligned with business maturity, investment, and engagement levels. Advancing through tiers unlocks additional benefits such as dedicated account management, engineering support, co-selling opportunities, and priority marketing development funds (MDF).

Tufin also highlighted the program’s ecosystem strength, noting that its platform integrates with hundreds of leading technologies—including Cisco, Palo Alto Networks, and Check Point—allowing consistent security policy enforcement without vendor-specific adjustments.

“Tufin has always been channel-focused, and this initiative reinforces our commitment to partner success,” Wilmot concluded. “With the combination of our technology, resources, and strategic alignment, partners are positioned to deliver measurable customer value while building sustainable growth.”

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